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Dove opens a pop-up store in Paris

Dove celebrates its 60th anniversary this year and for the occasion, the skincare brand has opened a pop-up store in Paris. The spirit of this shop? Celebrate the beauty of every woman, the spirit of the brand that we have always loved. This ephemeral shop was designed to convey a positive and benevolent message... In other words, to do yourself some good! But then, what can we do in this store? Well, you can create a tailor-made product, have your soap engraved or even discover Christmas or unsold products in France… Oh, yeah!

Each beauty is unique

Based on the principle that each woman is unique (and therefore her beauty too), the brand therefore offers a 100% skincare mixology workshop. You start by choosing your treatment:body cream, body milk, shower gel or scrub. A skin diagnosis with a consultant makes it possible to determine the level of hydration of the epidermis and therefore to choose the texture best suited to our skin (3 more or less rich textures). Then comes the moment to select the perfume… Mmmm. So would you rather mix spices, silk, shea butter, argan, vanilla, peony and rose, vanilla and caramel, lemon and jasmine or lime? We then add a natural extract (coconut, chamomile, grape, apricot, etc.), the type of exfoliant for the scrub (coconut shell, jojoba beads, etc.) and the finish on the skin (pearl, gold or satin pink). Finally, we finish the customization by choosing the words that appear on the jar or the bottle. So cool ! It is also possible to choose a soap (original, shea butter, coconut or fig) and have it engraved. Finally, special Christmas products imported from Japan are offered (cleansing foams and micellar water). Good to know:if you can't get there, you can also personalize a body lotion, engrave a soap or shop for exclusive products on the brand's eshop.

So, tempted? The Dove pop-up store will be open until December 18, 2016 at 108 rue Saint-Lazare 75008 Paris, Tuesday to Friday from 11 a.m. to 7 p.m. and Saturday from 10 a.m. to 7 p.m. (as well as Sundays 10 and 6 December, 10 a.m. to 7 p.m.).